School of Visual Art & Design
branding + identity design + collateral
A full identity development for the University of South Carolina, School of Visual Art & Design, located in McMaster College. The School of Visual Art & Design did not previously have it's own established identity to set it apart from the other schools and colleges at the University, so I worked to create that identity for them. I created a visually pleasing identity that was "all encompassing," to remain relevant to each and every discipline within the school, from Art Education and Art History, to Fine Art and Design.
This is an on-going project, and will be updated accordingly. The next phase involves signage and promotional materials.